co-op ad arbitration

CO-OP Ad Arbitration

CO-OP Ad arbitration is important to healthy channel relationships Co-op ad arbitration is an interesting topic that generally no one wants to talk about. Most companies work hard on their co-op guidelines to avoid disputes. Some companies have a strict no arbitration policy.  After managing many different co-op ad programs, we see the value of

360insights’ enhanced Channel Success Platform™ for global brands builds momentum with new senior team roles in Technology, Analytics, and Insights

Eric Carroll joins 360insights as Chief Architect, Peter Moore joins as Director of Analytics and Dave Findlay takes new role as Director of Insights WHITBY, ON. (January 19, 2017) – To further support the ongoing evolution and enhancement of its immensely popular Channel Success Platform™, including its recently released upgraded SPIFF and Consumer Rebates modules, 360insights

MDF Programs

How the Cloud changed Co-Op and MDF Programs

How the Cloud changed Co-Op and MDF Programs Over the last three to five years more technology businesses have moved from on-premises offerings to cloud/subscription models. This change has caused the industry to rethink many of its pricing and channel management practices. One area that has gotten significant focus is Co-Op and MDF programs. What’s