About 360insights

Who We Are & What We Do

360insights is a partner engagement and business optimization company, enabling brands to better influence, manage, and engage with their complex channel ecosystems. We offer a suite of channel solutions including a SaaS-based platform that empowers brands to fully orchestrate their complex partner networks and optimize their promotional spend on MDF/Co-op, rebates, promotional allowances, SPIFFs, and rewards. Combining incentive management and ecosystem orchestration with a powerful data analytics engine, 360insights serves more than 300 of the most recognizable brands around the world, across multiple industries, helping them grow their indirect business.

Build Authentic Relationships with Partners

Partners are an extension of your teams. But most work with multiple brands and might represent dozens if not thousands of different products, including those you compete directly with.

That’s why it’s so important to establish meaningful connections to stand out from the crowd and leverage the channel to its full potential.

How 360insights Does Things Differently

Since its very inception, 360insights has held onto the idea that using the latest technology and the most diverse team can bring you closer to your channel. It can help you engage and motivate partners to become your allies and help differentiate your brand in the market.

Today, through the combination of people and platforms, we are committed to helping brands reap the power of partnership.

Our Origin Story

Entrepreneurship, innovation, and drive are in our DNA. At just 17, our founder & CEO, Jason Atkins, started his first company. He sold it in 2002 and did a stint at his largest client at the time, running their technology from 2002-2004 before arriving in the U.S. to run TMR, a marketing services company.

Still, he never lost his true passion for entrepreneurship. In fact, he ventured off on his own once again, leasing a building in his name where he could ideate about the next great innovation of his time. His early innovations included an online rebate system for HP.

360insights was born after someone tried to cash a fraudulent check for $50k and Jason realized this was a rampant issue. But his true vision was ahead of its time and is just now coming into view. One place, one platform, where your organization lives, breathes, grows, gets better. And we’re just getting started.

Meet Jason & the Team

What Our Customers Say About Us:

“We are confident that the portal’s ability to automatically govern who sees what according to their dealer profile, their role and their preferences will stimulate engagement for all our dealers around the world.”

Nazir Esmail

Regional CIO, Polaris

“360insights has facilitated our program, offering business solutions, marketing plans and engagement opportunities which have enabled the partner relationship to grow and become well-established. It has enabled us to deliver over and above on all key KPIs.”

Senior Trade & Consumer Marketing Analyst

Multinational Tyre Manufacturer

“The team at 360insights was super supportive, organized and always provided deliverables as promised. The expertise and knowledge in social media marketing and the channel made working with the team at 360insights extremely enjoyable and rewarding.”

Joe Gabriel

Sr. Director, Global Partner Marketing, Qlik

“Having all our incentives managed within a single platform gave us visibility into engagement and how each incentive influences various channel behaviors. We’re just delighted by the overall result and we’ve got a platform we can build all out incentive programs on going forward.”

VP, Dealer Sales and Marketing

Large Automotive Manufacturer

“Working in partnership with 360insights, they helped us to deliver our rewards program, to encourage customer retention and loyalty, which has been a resounding success. 360insights have been nothing short of fantastic to work with. Every member of the team have a ‘can do’ attitude which is testament to their products successes.”

Dan Bentley

Digital Marketing Manager, Stapleton’s (Tyre Services) Ltd.

Excellence in Travel in an Incentive Program

Best Recognition & Reward Programme - In House

Best Incentive Travel or Experimental Programme

Inspirational Place to Work 2023

Best UK Conference

Best Dealer/Distributor Incentive IMA Award

Best Dealer/Distributor Incentive Award

Best Customer Loyalty Program

Best Channel Partner Program

Meet Billie The G.O.A.T

Name: Billie (short for Bringing Innovation, Leadership, Learning, Insights and Excellence)

Pronouns: They/Them

Billie is more than just your average grazer in channel rewards and management. As the customer champion for 360insights, Billie stands as a true trailblazer, setting the pace for how excellence looks and feels. With a knack for navigating the rocky terrains of the industry, Billie has climbed to heights unseen and unimagined, proving time and time again that when it comes to being the greatest of all time, it's not just about the climb, but the innovative path taken.

Ever the globe trotter, you can find Billie networking at trade expos, click-clacking around all four 360insights offices, and scaling the world of channel incentives with our clients.