award programs

Award Programs – 6 Tips to Success

Award Programs: 6 Tips to More Success Many companies are making final tweaks to their award programs as they roll them out for 2018. To assist this effort we thought we’d share some knowledge learned over the years for making award programs really work. The following are seven tips to help you get the most

Extracting-Extra-Business-Value-From-Your-Channel-Programs

Extracting Extra Business Value From Channel Programs

Is your organization aligned around how to best realize optimal business value from your channel programs? According to Forrester’s latest report, Forrester Tech Tide: Channel Software Q1, defining and aligning around such an understanding is an initiative that is worth more focus than ever as emerging technologies make it easier to realize and measure return

re-thinking mdf

Re-thinking MDF

In an article titled “Is It Time to Re-Think MDF?” author, Alicia Fiorletta, cited recent research revealing: 15% of vendors say more than 25% of funds go unused; 18% of vendors say 15% to 20% goes unused; and 40% of vendors say 1% to 14% goes unused. Most telling of all, however, is the finding