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Featuring Taylor MacDonald

Channel Sales Enablement — Let Your Partners Do the Talking / EP. 73

  • April 08, 2021

Right now, Channel Sales Enablement is a top priority for everyone that interacts with partners and/or dealers as their route to market. In fact, Sirius Decisions indicates that 62% of high-performing organizations having some sort of ongoing Partner Enablement in place for multiple partner personas for 2021. So, how do you get ahead of the curve in these particular areas? How do you maximize your time and efforts in optimizing your relationships with your partners and dealers – resulting in better business outcomes? Join us in a candid conversation about these critical topics and more with Taylor Macdonald from Sage Intacct. Hear how Taylor has solved the channel sales enablement challenge by giving his partners the chance to not only learn the skills they need to drive revenue, but also the opportunity to teach and learn from each other in a community environment.  According to Taylor, nothing is more effective than learning from those that face the same challenges as you do every day.

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Click here to listen to our previous episode with Adele Hedrick, Data Scientist at 360insights — A Woman’s Story of Purpose – Beyond International Women’s Day / Ep. 72

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