Channel Wrap-Up : From Funnels to Fly Wheels
The buyer’s Journey has drastically changed over the past few years and so, we need to rethink the way we engage our partners.
The Funnel just doesn’t cut it anymore and we are seeing much greater success with our partners when using the Fly Wheel. But what is a flywheel and how is it so different from a traditional funnel?
Listen to this informative videocast where we discuss enhancements to partner engagement transitioning from traditional funnels to "fly wheels" and the future of the channel.
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