A co-op marketing plan has the potential to get manufacturers and channel partners aligned around advertising strategies, creating a greater connection between brands and stronger sales.
Updating your approach to co-op and MDF programs can dramatically increase the benefit you get from them. Learn more.
The same computing power that allows us to analyze big data sets is the same tool that is helping many companies move channel incentives out of admin and into strategy. MDF/Co-Op programs are no exception.