Ghost
Modernization
Automation
Streamlined
Engagement
Revolutionized Rewards
Points Rewards Program
Consumer Durables
Global HVAC Parts & Supplies Manufacturer
BUSINESS OUTCOMES
- Improve Experience
- Increase Engagement
- Increase Sales
PRODUCTS USED
The Challenge
A leading global HVAC manufacturer has modernized its rewards program for the digital age, moving from an outdated manual system to an automated one. This transition has streamlined processes and encouraged greater participation. By addressing customer pain points, the new system significantly enhances engagement and supports online sales, resulting in a 43% increase in sign-up rates and a 200% rise in revenue.
This initiative exemplifies a reimagined and enriched customer experience through thoughtful, customer-centric strategies and technological advancements.
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“The collaboration and creative insights helped us build a highly successful Rewards Program. This work will drive customer loyalty and success in our company for years to come.”
Program Stakeholder