Janet Schijns

Janet Schijns on Partner Growth | ChannelEdge Ep. 30

  • June 27, 2019

Janet Schijns shares: “What you cannot measure, you cannot get results on…”

Janet Schijns is the CEO of the JS Group following years of channel work at companies such as Office Depot, Verizon, and Motorola.  Considered an expert in mobility, IOT, services and solutions routes to market, Janet was also recently named Channel Influencer of The Year by Channel Partners Online, followed by a headlining keynote at their recent annual conference in Las Vegas.  She’s back on the podcast to talk partner growth, but you can also catch Janet in person at Relevance ’19, 360insights’ channel-focused marketing conference, happening in September 2019 in Toronto.

This episode is a call to action or maybe more along the lines of a swift kick for brands who know they need to do a better job of measuring partner and other incentive programs.  Janet has some absolutely jarring stats on the degree of waste in MDF/co-op programs, some remarkable insights into what’s working out there in 2019, along with some super practical (nobody said “easy”) ways to think about incentive program KPIs.  The goal, of course, is to evolve the way we measure by evolving what we measure in our incentive programs.  After all, the right behaviours are going drive better results and defining then measuring those behaviours is the first step in the right direction…

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If you’ve got ideas for future shows, want to connect us with an exciting guest or send questions or comments in on the podcast, please free to email us at ChannelEdge@360insights.com

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Want to hear the first time Janet was on this show?  Listen to Janet and Steven discuss digital transformation or rather, “the new normal,” right HERE.

 

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Data indicate it’s a tale of two channels when it comes to digital transformation as we move through the Covid-19 pandemic. Our latest podcast unpacks this and explores the way forward.
 
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Retail is back! Which incentives will smart retail leaders use to help guide, enable and support them to win big on the upswing? Steven Kellam shares some insight in his latest blog post.
 
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Today is the day! Remember to tune in https://okt.to/y8lAiP to our live #webinar re: The Charitable Giving Solution at 2:00pm ET. #beyondgiving

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