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Ghost Innovative Strategy Empowerment Personalized Goals Sales Growth Strengthened Relationships
Incentives and Rewards Program

Consumer-Durables

Consumer Durables

Leading Landscaping & Irrigation Distributor

Business Outcomes

  • Increase Sales
  • Improve Experience
  • Increase Engagement
  • Win Mindshare & Marketshare

Products Used

The Challenge

Discover how a leading landscape and irrigation company outpaced competitors with an innovative growth strategy. By implementing an advanced behavioral economics program, they empowered customers to set personalized goals, leading to $19 million in additional growth and a 1074% ROI. The unique approach not only strengthened customer relationships but also set a new industry standard.

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