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Rod Baptie has been a channel marketing professional for longer than many of my colleagues have been alive. The great thing about having such a long perspective is that it helps one to see what truly matters during the ebbs and flows of the industry, having seen so many trends, downturns and upswings come and

Sal Patalano is an avid wine collector, athlete, author, amateur musician, and classic car buff who lives life to the fullest under the beautiful skies of North Carolina. Sal founded his first software company building applications for the Apple MacIntosh in 1983, working closely with Steve Jobs and his team, but currently happens to be

Lisa Penn is the Sr. Director of Global Indirect Partners at SAP and has been working in the partner community for many years, having started her career a partner herself. Her take on the partner perspective is real and raw: “Partners will do what gives them the most comfort and gives them the most results

Welcome to Channel Edge; the podcast where channel leaders share success strategies, best practices and emerging trends, brought to you by 360insights, The Channel Success Platform.  This is a brand-new project for the team here at 360insights, but it has been a long time coming for this team and we’ve been wanting to make this