Podcast Archives | 360insights

Ep. 46: Sandra Glaser Cheek – Building From A Clean Slate Pt.1

by 360insights On March 20, 2020 Under: Data, Analytics and Insights, Podcast

If you could build a program any way you want, what would you do? Would you change everything? Or would you tweak what you have? This is a question many ask on a regular basis, but historically few have been able to act at will. Join us as Sandra Glaser Cheek, veteran Channel Chief, discusses

Channel Edge: “Breaking Boundaries for Future Generations” – IWD 2020

by Marlon Aird On March 9, 2020 Under: Podcast

Do you ever wonder if 16 years olds talk about important cultural and social events like International Women’s Day and breaking boundaries for future generations? Does this generation understand the significance of the day and all the struggles, sacrifices and perseverance that have gone before them? The emphatic answer is, yes they do! Young adults

Channel Edge: “An equal world is an enabled world” – IWD 2020

by 360insights On March 5, 2020 Under: Podcast

“An equal world is an enabled world.” We cannot say it any better, women have come a long way when it comes to equality in the workplace. We should all take a moment to celebrate the many great social, cultural and economic accomplishments during this year’s International Women’s Day (IWD 2020). However, we must keep

Ep. 45 – Liz Cope: PX Becomes CX, A Real World, Enterprise Wide Strategy Discussion

by 360insights On February 20, 2020 Under: Podcast, Relationship Management

How good is your end to end partner/dealer CX, really – be honest? How do you enrich a single customer’s moment, interaction and transaction? Or as Liz Cope puts it, their “In the moment customer experience.” Everything the partner goes through from the moment that relationship is built should feel like a smooth personalized business

Ep. 44 – Theresa Caragol: Partnering for Success

by 360insights On February 10, 2020 Under: Podcast

“It is not about the transaction, it is about the relationship,” says Theresa Caragol — founder & CEO of AchieveUnite. What really is partnering for success, and how important is it to a successful go-to-market strategy? How and where does customer experience play a role? Where do you start, and how do you build those

Ep. 43 – Heather Tenuto: What, Where, & How of Customer Success

by 360insights On January 24, 2020 Under: Podcast

Where are you in your customer success journey? Are your customers feeling the love… literally? Many organizations are taking the leap and embracing the move beyond just the “customer first” notion and instead becoming “customer obsessed.” Simply because, as Heather Tenuto puts it, “the customer has never been more powerful than they are today.” In

Ep. 42 – Melanie Zevenbergen: Culture is The Difference Maker

by 360insights On January 14, 2020 Under: Podcast

“What I’m terrified of is losing that humanity as we grow…” That’s what keeps Melanie Zevenbergen Vice President of Sales & Channel Enablement for CommScope, up at night. While her focus remains on leading the introduction of new technologies, processes and initiatives, she can’t help but have a passion for great culture. For Melanie, so

Ep. 41 – Jennifer McCready: Channel Strategy From Scratch

by 360insights On December 20, 2019 Under: Podcast

Have you ever thought about how you would build a program with no legacy organizational contracts? Well, Jennifer McCready, the Global Channel Chief for Steelcase definitely has. In this podcast, we had the pleasure of speaking with her about some insights she’s acquired managing channel strategy. So, what does she believe is a key starting

Ep. 40 – Melinda Aguilar: What’s a Vendor to Do?

by 360insights On December 5, 2019 Under: Podcast

“They NEED to all stick with rebates…” Melinda Aguilar is back for round two. After kicking up dust in her first appearance back on episode 38, Dear Vendor, Let Me Introduce You to Our Customer…. she’s back to share her perspective on what makes a great partnership with a vendor. If you haven’t checked out

Ep. 39 – Tommy Wald: MSP Optimization/Partner Symbiosis

by 360insights On November 21, 2019 Under: Podcast

You may have heard this theory before, we certainly have, resellers don’t always tell vendors and or customers exactly what they’re thinking. It can be difficult to build a strong lasting relationship if vendors, resellers and customers are not on the same page. In this Channel Edge episode, we dig into the reseller experience to