Header image with a photo of Lisa Penn of SAP, episode title Partner Enablement & Managing Through the Noise

Ep. 28 – Lisa Penn: Partner Enablement & Managing Through the Noise

“Whatever the vendor’s priorities are, doesn’t necessarily mean that they are shared by the partners.” Lisa Penn is the Chief of Staff for Global Partner Marketing responsible for strategic initiatives targeted to position SAP as the global partner of choice for cloud resellers. Digital transformation, AI programs, channel transformation and program ROI are just a

Header image with a photo of Janey Schijns of JS Group, episode title Everything is Digital about digital transformation.

Ep. 22 – Janet Schijns: Everything is Digital

Janet Schijns is the CEO of the JS Group following years of channel work at companies such as Office Depot, Verizon, and Motorola.  Considered an expert in mobility, IOT, services and solutions routes to market, Janet joins the podcast with a hot take on digital transformation and how we need to stop compartmentalizing and understand

Header image with a photo of Larry Walsh of 2112 Group, episode title Sorry, Fresh Out of Silver Bullets

Ep. 21 – Larry Walsh: Sorry, Fresh Out of Silver Bullets

Larry Walsh is the CEO and Chief Analyst at the 2112 Group, as well as one of the most recognizable figures in the IT channel and security communities.  Larry also happens to be considered one of the more forward-thinking leaders in the channel marketing industry. A seasoned journalist, analyst, author, and industry commentator, Walsh is

Header image with a photo of Angela Leech of Sirius Decisions, episode title Top 10 Channel Marketing Don’ts

Ep. 20 – Angela Leech: Top 10 Channel Marketing Don’ts

Angela Leech is the Senior Director of Research at Sirius Decisions and has over two decades working in and on channel partner and global partner programs.  Before joining SiriusDecisions, Angela worked at Adobe, where she managed the EMEA partner program and the channel marketing plan that was designed to support more than 36,000 partners for

Header image with a photo of Alyssa Fitzpatrick of Microsoft, episode title Accelerating Through the Turns

Ep. 18 – Alyssa Fitzpatrick: Accelerating Through the Turns

Alyssa Fitzpatrick is the GM of Worldwide Partner Sales at Microsoft, computer scientist and confessed adrenaline enthusiast with over 25 years in the software, technology and channel sales spaces.  Overseeing business with over 50,000 global channel partners with an iconic organization such as Microsoft gives Alyssa a unique perspective into how to engage and enable