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Ghost Multi-Touch Incentive Capture Mindshare Inspired Partner Sales Gamification & Comms Luxury Incentive Trip
Partner Sales Points & Travel Incentive

Technology

Technology

Top 50 Global IT Vendor

Business Outcomes

  • Win Mindshare & Market Share
  • Increase Loyalty 
  • Increase Sales
  • Increase Engagement

Products Used

A leading IT vendor wanted to motivate and improve loyalty in their UK and Ireland reseller channel network. Generating sales growth in the fast-paced, competitive IT industry can be competitive, though, especially with many companies trying to capture mindshare through incentive programs.

To beat the competition, the company teamed up with 360insights to design an innovative, multi-touch point incentive travel program for top achieving participants that would take earners on a luxury trip to Cape Town, South Africa.

Read on to find out how the company’s travel program lead to a 10% YoY increase in partner sales. 

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