In most cases the experience a claimant has with your sales incentive determines if they continue to purchase or sell your brand or if they opt for another. Your sales incentives shouldn’t be scaring them off but encouraging them to come back again.
Providing exceptional customer service then is the cornerstone for a killer incentive program. Whether through easy redemption, amazing customer service, or fast payment, if your brand isn’t investing in lifetime value it could end up in the dark!
Our scary truth infographic will show you the multiple ways in which brands can scare their channel with their incentive program, and how you can avoid the common mistakes. Happy Halloween and happy reading!