Cycling Route sign

Bike To Work Month & Other Workplace Stealth Health Endeavours

  • July 05, 2017

If you have children, you’ve likely had a battle on your hands at some point when it comes to trying to get them to eat healthy food.  I’ve long thought that Jamie Oliver’s fix of sneaking three servings of vegetables into his Hidden Vegetable Pasta Sauce was a clever, if not downright sneaky way to get the kiddies to eat their vegetables.

As I cranked out a ride in the rain on the very last day of 360’s recent Bike To Work Month contest, I couldn’t help but feel a smile come to my road grime-encrusted face: the prizing and handy tools from Smart Commute had tricked fifteen of us into eating our metaphorical veggies.  While our little group, the 360 Rollerz were having a great time competing, supporting, and occasionally razzing each other over our contest, we were also getting outdoors (some of us every day!), getting some exercise, and socializing.

We had snuck in some self-care under the radar, cleverly disguised as fun.

According to a 2011 study on Pub Med, only 6.6% of adults 25 or older (from a survey size of 64,310 respondents) say they engage in some form of self-care activity each day and I can’t help but think that a newer survey would likely reveal an even lower number in 2017.  Just like how your mom (hopefully!) told you to eat your veggies growing up, remember too the safety demonstration given by flight attendants:  In the event of the oxygen masks dropping down, you are supposed to put your own mask on first and then attend to the needs of those needing assistance nearby.  If you don’t take care of yourself, you diminish your ability to attend to other important matters such as your work, your family, and your community.

Perhaps too many people believe that they need to have an all-or-nothing approach?  Turns out it’s really cool to just find a way to have some fun with some like-minded people.  Something with a healthy dose of movement, community and, most importantly, fun.

Check out team 360’s results from our first-ever Bike To Work Month contest.  We had so much fun, we’re keeping the contest rolling into July and beyond.

Join the Discussion

Have something to add to this topic?

Starting Friday mornings right 101: Company-wide morning huddle with your fresh coffee and fresh beats by @iamdjdmoney – live. Check ✅
 
#bestworkplaces #huddle #corporateculture #dj #turnitup

B2E is real. The lines of communication, connection & engagement from businesses to their core audience (consumers or enterprises) are being increasingly blurred

But, how do you effectively reach an audience of everyone?

https://okt.to/OSXdtU

#channelmarketing #cx #px #b2e

Our live #webinar on raising the bar on MDF/Co-Op is tomorrow at 2:00PM ET. Don’t miss it. Today is your last chance to sign up https://okt.to/XEi4So  #MDFCoOpNewNorm #MDFCoOpTrends

Vendors are innovating their approaches to personalization, customer journeys and much more at an incredible rate. Listen in as @Digital_KStewt shares her findings and how this is impacting CX & PX
 
LISTEN NOW: 
https://okt.to/e4lDfS

#channelmarketing #channelsales

Load More...

What do you believe is the channel’s biggest challenge today?

Upcoming Channel Events

Are we missing an event? Tell us about it.

Channel Partners
May 4-7, 2020
VIRTUAL EVENT
SiriusDecisions
September 8-11, 2020
LAS VEGAS, NV
Channel Focus
Nov 17-19, 2020
NEWPORT BEACH, CA
360insights Relevance
Postponed
NEW ORLEANS, LA