It’s no secret your sales channel does a lot for your brand. From suggesting your products to building meaningful relationships with repeat buyers. Your sales channel inevitably has the power to dictate how well your product does on the sales floor. Showing appreciation to your channel through grand gestures then, is not just a courtesy,
When it comes to complaints and dissatisfied customers in regards to your rebates program, brands are aware that there is a limited window of opportunity to retain that customer and turn their bad experience into a good one. Automated tools can help deflect the majority of issues and connecting through social media can ease tension,
Operating a SPIFF program can be cumbersome, especially if you have hundreds, sometimes thousands, of sales associates, multiple locations, and an outdated sales incentive program. What makes it more problematic, is when you have blind spots that linger within your program that cause your brand to suffer. Here are two common blind spots you didn’t
It has been an exciting week for us so far here at 360. On Monday Bruce Croxon, one of Canada’s original tech founders, mentioned us in a Financial Post article. That same day, the Great Place To Work Institute named us the number eight Greatest Workplace For Women in Canada. This was a huge honour,
Few things can frustrate a person accustomed to working within a digital landscape more than having to step into the world of paper to complete a simple process.
Offering a big rebate can get consumer attention, but not always in a good way. Rebate fraud can pose major problems for brands trying to move out old stock of products, gain momentum for something new or simply expand a revenue stream.