The Essential Guide to Running Successful Sales Incentives

Sales incentives have been a tactic in use for decades, if not centuries – as a means to influence the indirect and direct sales channels; to recommend one brand over a competitors through reward. Many programs however, are becoming a challenging operation.

It’s become difficult to run a program that’s fast and engaging, offers a consolidated view of all programs, provides individual payment distribution, and fraud detection. In addition, many channel marketing programs don’t tap into the wealth of information available from the sales channel to enhance current and future programs. However, there is a way to transform your program to achieve greater success.

This essential guide will show you how to develop and run a modern sales incentive program that will help to motivate your sales channel, increase your ROI, and gain insight for future programs.